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Los Angeles-based promoters Wavelength opens doors to affordable jazz publicity
(Published: September 28, 2011)


Los Angeles, CA - In these times of economic instability, a number of jazz artists are singing the blues, especially when it comes to finding affordable publicity services. The Los Angeles-based promotions firm Wavelength has felt their pain and is ready to assist them.

The company is now providing publicity campaigns to unsigned and independent acts, especially jazz musicians, from all over the world at fairly reasonable prices. According to head promoter Harry Watters, the smallest package is available for only $250. "We're probably the only place in L.A. that can charge so low," explained Bobby Dickerman, co-founder and sales manager of Wavelength.

Wavelength formed early this year, initially focused on radio promotion, mainly to Americana stations. Since then, they have expanded their connections and were able to land Canadian artist Bill Perison on the New Age charts. But when Watters and Dickerman began adding publicity to their radio clients as a special bonus, they noticed something happening: Sweet success. Three of those acts ended up with feature articles in No Depression, the most popular and influential stateside roots-music magazine. "It looks like we pitched them quite well," Watters said. After a meeting with the company's brain trust, Watters decided to start including publicity as part of their overall offerings.

Since then, Wavelength has established relationships with some of the biggest jazz outlets in the world. Dickerman, who is also a pianist, couldn't be more pleased. "I love jazz," Dickerman revealed. "It's great to see Wavelength heading in that direction." For fees starting at only $250, Wavelength will promote jazz artists to sites like All About Jazz and Jazz Review, including writing press releases as well as pitching to them for reviews.

For five years Dickerman worked for the nationally syndicated lifestyle radio program The Tee It Up Show (http://www.teeitupshow.com), which featured celebrity guests such as Donald Trump, Martin Sheen, and Alice Cooper. Dickerman knows radio inside and out; however, with Wavelength now opening its doors to jazz publicity, it brings him back to his first love. "I've been a jazz fan all of my life," he said. "It'll be a pleasure helping all of these jazz musicians find more exposure."

More Information: http://www.wavelengthradiopromotion.com

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