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ATTN. Players: The Self-Promoting Musician and Project Management for Musicians Are Now Available from Berklee Press
(Published: November 21, 2013)

The latest edition of The Self-Promoting Musician lets you take charge of your music career with crucial do-it-yourself strategies. If you are an independent musician, producer, studio owner, or label, you should own this book.

Written by Peter Spellman, director of the Career Development Center at Berklee College of Music, this updated guide will teach you everything you need to know to become a success in the music business. It's filled with empowering tips and resources for self-managed musicians.

The Self-Promoting Musician will teach you to: create a goals-driven plan to help you fulfill your musical passions; multiply the power of every gig you play using 15 proven methods; turbo-charge your social media strategy; get radio airplay-online and offline; protect your creative works; keep your career organized and growing using the best low-cost practices; and much more!

Get organized, and take charge of your music projects with Project Management for Musicians! This book will help you harness your creativity into clear visions and effective work plans.

Whether you are producing a recording, going on tour, developing a studio, launching a business, running a marketing campaign, creating a music curriculum, or any other project in the music industry, these road-tested strategies will help you to succeed.

Music projects come in all sizes, budgets, and levels of complexity, but for any project, setting up a process for planning, executing, and monitoring your work is crucial in achieving your goals. This book will help you clarify your vision and understand the work required to complete it on time, within budget, and to your highest possible quality standard. It is a comprehensive approach, with hundreds of music industry-specific tools for keeping your work on track, mitigating risk, and reducing stress, so that you can complete your project successfully.

You will learn to: develop work strategies; delegate tasks; build and manage teams; organize your project office; develop production schedules; understand and organize contracts; analyze risk; and much more.

More Information: http://www.halleonard.com

Submitted By:
Hal Leonard Corporation
lhagopian@halleonard.com


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